Expo Suites, Executive Meeting Suites, and Hotel Meeting Suites

Maximize your presence at HFSA Annual Scientific Meeting (ASM) by creating a dedicated space to connect, collaborate, and move conversations forward. Whether you choose a private Executive Meeting Suite for strategic discussions at the convention center, an Expo Suite for high-visibility engagement on the exhibit floor, Meeting Suites for networking at the official meeting hotels, or host an In-Conjunction With (ICW) meeting, these opportunities allow you to deepen relationships with key decision-makers in the heart failure community.

HFSA ASM convenes the full interdisciplinary care team — making it the ideal environment to hold impactful meetings, strengthen partnerships, and advance your organizational objectives in one highly concentrated setting.

If you need help selecting the best option or any questions, please contact Michelle Poinelli at mpoinelli@hfsa.org or Amanda Thomas at athomas@hfsa.org.

This year, HFSA is offering the following opportunities for meetings occurring during its ASM.

Expo Suites in the exhibit hall at the convention center
Executive Meeting Suites at the convention center
Meeting Suites at the Sheraton Downtown Phoenix and Hyatt Regency Phoenix

HFSA reserves the right to control all contracted function space at the Phoenix Convention Center (PCC), Sheraton Downtown Phoenix, Hyatt Regency Phoenix, Renaissance Phoenix Downtown Hotel and any other contracted hotels for its 2026 Annual Scientific Meeting (ASM).

Sponsors agree to use these suites for face-to-face client meetings, personnel meetings, or hospitality functions during HFSA’s ASM. Formal presentations or other educational symposia or sessions are not allowed. Industry Innovation Events (No CEU), Industry Expert Theaters (No CEU) or Satellites (CEU) are sponsorship opportunities that allow educational presentations.

Expo Suites:

A limited number of Executive Suites will be available to purchase on a first-come, first-serve basis.
Conveniently located in the Exhibit Hall, an Expo Suite is a smart wall meeting suite with a 22" x 28" single-sided graphic mounted on side panel
Room sizes are:
- 10' x 15' (150 sq. ft.) $10,000
- 10' x 20' (200 sq. ft.) $13,000
Approximately 14 Expo Suites will be available.
Fee is for Suite Only. All furnishing, catering, electrical, AV, or special equipment are additional fees and must be arranged directly with the convention center contact and HFSA’s official vendor Freeman. Contact information will be provided.
Only exhibitors are eligible to purchase Expo Suites.
Applications will be reviewed and approved based upon HFSA corporate membership status, size of exhibit booth, and date application was received.
Suites available to use:
- Friday – 12:00pm – 4:00 pm (set) limited to exhibitor staff only; 6:15pm – 8:00pm
- Saturday – 6:00 am – 8:00 pm
- Sunday – 6:00 am – 2:00 pm
During non-exhibit hall hours, access to the Expo Suites will be via a designated door. Sponsoring companies can either provide security with a guest list or plan to meet your guests at the entry door to escort to your suite. Executive Suites, conveniently located on the second floor of the convention center, are also available to purchase.
The fee is non-refundable once confirmed. If the requestor cancels, HFSA may resell the space.
Registration tables and additional signage outside of the suite, including directional signage are prohibited.
Meeting organizers can order food and beverage and electricity directly through the convention center and AV can be ordered through Freeman (contact to be provided) at their own expense.
Meeting organizers can plan directly with Freeman to brand the outside walls of their suites at their own expense. Graphics must be approved by HFSA.

Expo Suites can be added to your Exhibitor Application.

Executive & Hotel Meeting Suites:

Executive Meeting Suites at the Convention Center: SOLD OUT

Fee: $14,000

A limited number of Executive Suites are available to purchase conveniently located on the second floor of the convention center.
Applications will be reviewed based upon HFSA corporate membership status, size of exhibit booth, and date application was received.
All suites are 1,300 to 1,500 sq ft.
Fee is for Room Only. All furnishing, catering, electrical, AV, or special equipment are additional fees and must be arranged directly with the convention center contact and HFSA’s official vendor Freeman AV. Contact information will be provided.
Available to use Friday – Monday from 6:00 AM to 8:30 PM. Flexible early morning and later evening hours possible. Meeting organizer must provide prior notification of any activities outside the regular ASM hours.
One registration table and one fabric tension sign outside of the suite are permitted.
No additional directional signs are allowed.
The fee is non-refundable once confirmed. If the requestor cancels, HFSA may resell the space.

Sheraton Downtown Phoenix Hotel Meeting Suites SOLD OUT
Two Meeting Suites (1,300 to 1,500 sq ft.) are available and priced at $8,500 each. HFSA will confirm specific suite assignment after reviewing your application.

Fee: $8,500

Available From Friday 6:00 am – Monday 4:00 pm
Fee includes basic furnishing – tables, chairs, and registration desk outside room if desired.
Meeting organizer can order food and beverage, and electric directly through the hotel at their own expense (contact will be provided.)
Any Audio Visual must be ordered through HFSA official vendor Freeman AV (contact will be provided.)
One fabric tension sign created by meeting organizer allowed outside room (no additional directional signs are allowed)
The fee is non-refundable once confirmed. If the requestor cancels, HFSA may resell the space.

Hyatt Regency Phoenix Meeting Suites SOLD OUT
Six Meeting Suites (500 to 600 sq ft) with private bathrooms are available and priced at $6,000 each.

Fee: $6,000

HFSA will confirm specific suite assignment after reviewing your application.

Available From Friday 6:00 am – Sunday 11:00 pm
The fee includes basic furnishings – tables, chairs, and a registration table outside the room if desired.
All food and beverage and electric can be ordered directly through the hotel at your expense (contact will be provided.)
Any Audio Visual must be ordered through HFSA’s official vendor, Freeman AV (contact will be provided.)
One fabric tension sign created by the meeting organizer is allowed outside room (no additional directional signs are allowed)
The fee is non-refundable once confirmed. If the requestor cancels, HFSA may resell the space.

Content last updated on September 14th, 2026 at 02:21 pm